Samsung Electronics Co Ltd announces that it has showcased a new environment-friendly mobile handset in Beijing. According to the company, the ‘Samsung E200 Eco’ phone is made with more substantial materials for the environment. Its whole external case is made from ‘bio-plastic,’ which contains natural plant-based materials extracted from plant such as corn. Samsung said it will extend application of bio-plastic to endeavor in reduction of fuel consumption and carbon emissions in the manufacturing process. One ton of bio-plastic used in E200 Eco is able to reduce 2.16 ton of CO2 compared with Polycarbonate produced from petroleum. Samsung added that it has been making an effort to develop more renewable and eco-friendly materials in collaboration with Cheil Industries. Additionally, Samsung E200 Eco is packaged in a non-coated recycled paper box, which is also environment-friendly. This mobile phone will be available on the European market from early September. “We are committed to being an environmentally and socially responsible corporate citizen.” said Geesung Choi, President of Samsung’s Telecommunication Business. “We strive to make more products as green as possible and to proactively set up and expand a phone recycling system”.